While many of the techniques in marketing for freight forwarders on a global level are the same as used in the U.S., there are several factors that are different. For instance, global SEO requires research into the culture and language of the target region, as well as some unique coding issues. Multilingual markup tags, geo-specific…

Social Media Marketing is becoming one of the most effective ways to market a new business or product on a global level. Not only can you reach millions of people, you don’t have to spend an excessive amount of your marketing budget to achieve your goals. There are several types of social media that can…